My Writing Passion is to Create Cutting-Edge Content for Today’s Business Professional.
“Ann Handley, in her phenomenal book Everybody Writes, reminds us, “Give your audience the gift of your true story, told well. Empathy and humanity and inspiration are key . . . Creating credible, trustworthy content steeped in some time-honored rules of solid journalism. . . because publishing content and talking directly to your customers is, at its heart, a privilege.”
My ‘modus operandi’?
I give Businesses the confidence of Clients by writing a strong Content foundation with compelling Storytelling.
PERSONALLY:
I’m a Website Copywriter with a fierce love for storytelling, crafting memorable Client experiences, and spending time at the lake.
I live on a lake in NW Minnesota with my Awesome Hubby (kinda-spoiled) and my Cavalier Spaniel/Poodle (Cavapoo) puppy named Bentley (very spoiled – at least according to Awesome Hubby!). And the tenets of my faith play a large role in both my Personal and Professional life.
- I love plain coffee with sugar substitute
- And Lefse (a kinda flat Norwegian potato pancake smeared in (real)
butter, sprinkled with (real) sugar & rotated into a roll of pure yummy-
ness - I often say, “Yah sure!”, and start too many sentences with “Uff-dah!” –
you’ll get used to it - I love spending time with my (rather large) family
- Playing board, card and dice games
- All things ‘Lakey’ – Fishing (including ice-fishing), Swimming, Boating,
Tubing, etc.) - Writing Mystery Fiction stories/books set on the Minnesota landscape
- Oh, and ALL-things-SALTY!
IN THE MARKETPLACE:
For more than 20 years I’ve been helping professionals like you find answers, solve problems, and get inspired. I do that by updating their Business Marketing and highlighting their stories.
The bulk of my business experience has been in the Mortgage Banking/Real Estate Industry, as a Loan Officer, often using written Content to compel results.
And with years of in-office writing experience, I have the experience to combine detailed research with a gift for capturing the genuine spirit within each Client’s story.
My Fiction and Storytelling writing experience began early in life, and later I realized that my creative writing and speaking skills could be easily adapted to focus on the experience that can be put to work for you including, but not limited to:
- Marketing, Copywriting, and Speaking at Personnel Training Workshops and Storytelling Consulting Seminars
- Dozens of newspaper articles
- More-than Fifty Magazine articles
- Hundreds of Newsletters
- Innumerable ‘Hard-Copy’ Marketing materials
For more than eighteen years as a Mortgage Loan Officer, I incorporated expertly-trained writing skills and techniques with experienced and executive-level Content Marketing applications in B-to-C environments that have included:
- Prudential Home Mortgage Corp. – Minneapolis, MN
- Rothschild Financial Corporation – St. Paul, MN
- D&N Bank – Marquette, MI
- Sunbelt National Mortgage Corp. – Kansas City, MO
- First Choice Mortgage – Detroit Lakes, MN
- Past President of local Toastmasters Organization – 4 years
- Graduate of the SEO Copywriting Certification Program from AWAI (American Writers & Artists Inc.) – the only industry-endorsed training program to teach SEO Copywriting best practices.
- COS (Circle of Success) Member of AWAI (American Writers & Artists Inc.)
- Member of the Professional Writer’s Alliance
- Past Member of the Mortgage Bankers Assoc.
- Member of Jerry Jenkins’ Christian Writers Guild
- Member of Lurn Academy (Digital Marketing)
- Extensive Speaking experience at Professional Businesses, Organizations, and Associations, where I train others to better-understand their customers (and themselves) through true-life storytelling.
More importantly, I love to make SEO Content accessible to Businesses, and to make it FUN!